Kentucky Par Bourbon
Top-Shelf Product Design
Challenge

Resurrect a premier Kentucky spirits brand for a new generation of bourbon enthusiasts. Provide top-shelf bottle label designs to appeal to discerning upscale buyers while preserving the authenticity and familial pride celebrated in every pour.

Solution

Re-interpreted historic design elements to celebrate the brand’s top-quality bourbon craftmanship. The labeling features a modernized hand-scripted wordmark and monogram and a unique shape. Gold-stamped foil, filigree, and blind embossing add packaging prestige.

BRANDING • DESIGN • CREATIVE
BRANDING
DESIGN
CREATIVE
Kentucky Par Bourbon Brand Identity
Kentucky Par Bourbon Brand Identity
Kentucky Par Bourbon Brand Guidelines
Kentucky Par Bourbon Brand Guidelines
Kentucky Par Bourbon Brand Guidelines
Kentucky Par Bourbon Brand Guidelines
Kentucky Par Bourbon Stationary
Kentucky Par Bourbon Stationary
Kentucky Par Bourbon Packaging
Kentucky Par Bourbon Packaging
Kentucky Par Bourbon Story Cards
Kentucky Par Bourbon Story Cards
Kentucky Par Bourbon Airport Display
Kentucky Par Bourbon Airport Display
Kentucky Par Bourbon Sell Sheet
Kentucky Par Bourbon Sell Sheet

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Howerton+White Home Page
520 E. Douglas
Wichita, Kansas 67202
+ 316 262 6644

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